Green Square 3 Months PPC Case Study
The primary objective was to enhance brand visibility, drive high-quality traffic to the website, and ultimately convert this traffic into potential homebuyers through a strategically optimized PPC (Pay-Per-Click) campaign. We focused on generating leads while maintaining an optimal cost per conversion.
Challenges:
- Competitive Real Estate Market: Navigating through Thane’s competitive real estate landscape required a fine-tuned PPC strategy to stand out from similar projects.
- Budget Efficiency: Maintaining a high return on ad spend (ROAS) by efficiently managing the budget while generating substantial, high-quality leads.
- Lead Generation Consistency: ensuring consistent engagement and lead generation despite fluctuating market conditions and seasonal trends in real estate.